Riskified Rebrand
In 2021, ahead of its IPO, fintech unicorn Riskified needed a bold, professional visual language to align with its updated messaging.
The new language had to enhance tech storytelling while balancing a business and human-centric agenda, supporting everything from the marketing website to sales decks, campaigns, and live events.
⚜️ Brand Design
The Vision
Position Riskified as the leading fraud-prevention company, while highlighting how its innovative technology expands across the entire payment funnel with a strong platform and a new product suite.
Client
Riskified
Year
2021
Responsibilities
Create visual language
Design the company website
Art direct 3D and motion elements
Design new graphic elements and infographics
New Riskified Website
Applications
